A separate account, a separate logic
Reddit has its own structure and its own community audiences, so its report lives apart from Meta and Google and its share of the result never reaches the summary.
Reddit Ads down to the ad, not a summary line
Valkiria connects to Reddit Ads over official OAuth and reads the whole account: ad accounts, campaigns, ad groups and the ads themselves with their metrics. Nothing is written back — the integration only reads.
Why Reddit stays the channel nobody has counted
A campaign total explains nothing
While you only see the campaign line, you cannot tell which ad group and which ad ate the budget — and that is exactly the level where the decision is made.
Ads API access is granted by review
Reddit opens its advertising API after reviewing the app. While the request is pending, reporting is assembled from exports and goes stale faster than the budget is spent.
Three steps from connection to a real read
Connect over OAuth
Official Reddit authorisation with advertising scopes. Tokens are stored encrypted and access is revocable from Valkiria settings in one click.
Sync the account
Valkiria reads ad accounts, then campaigns, ad groups and ads together with impressions, clicks, CTR, CPC and spend for the period.
Reddit inside the shared report
Reddit spend and results are measured with the same metrics as Meta, Google and TikTok. No change is ever sent back to the Reddit account.
What you get on the Reddit channel
An official connection
A Reddit OAuth app with advertising scopes: tokens are encrypted, and access is revocable from Valkiria or from your Reddit account settings.
The account on four levels
Accounts, campaigns, ad groups and ads are read in one sync, so the analysis reaches the individual creative instead of stopping at a total.
Metrics in the shared shape
Date, campaign, impressions, clicks, CTR, CPC and spend arrive in the same format as every other platform, with no spreadsheet reconciliation.
A fallback path for data
While Reddit Ads API access is under review, metrics can be loaded through an external data connector, a CSV export or manual entry.
Measurement checked before spend
Before launch Valkiria shows the channel's measurement prerequisites: the Reddit Pixel installed and post-click events mapped.
Read-only by design
Valkiria does not create, edit or stop Reddit campaigns: connecting changes nothing inside your ad account.
In numbers
- 13
- ad platforms in one control room, Reddit included
- 3
- levels below the account that the sync reads: campaigns, ad groups, ads
- 0
- changes made in your Reddit account — the integration only reads
Questions about the Reddit Ads integration
Can Valkiria create campaigns in Reddit?
No. The Reddit Ads integration is read-only: Valkiria reads accounts, campaigns, ad groups and ads with their metrics, but creates and changes nothing. Launching and pausing campaigns stay manual actions in Reddit Ads Manager.
Do I need approved Reddit Ads API access?
For the native sync, yes — Reddit grants advertising API access after reviewing the app and the ad account. Until that is confirmed, Reddit spend and results can be loaded through an external data connector, a CSV import or manual metric entry.
Which permissions does the Reddit app request?
The standard Reddit advertising set: adsread, adsedit, adsconversions, history and read. Valkiria uses only the read side — writing to the account is disabled — and you can revoke the access from your Reddit settings at any time.
Do I need the Reddit Pixel?
Not to connect: the account is read without it. But without the Reddit Pixel installed and post-click events mapped there is nothing to measure conversions with, so Valkiria surfaces it as a prerequisite before you spend.
How many Reddit ad accounts can I connect?
There is no fixed limit. Accounts attach to projects and clients, and reports can be read per account or across the whole portfolio at once, next to Meta, Google and every other platform.
See what Reddit actually returns
Connecting takes a couple of minutes and only reads. Not one campaign in your Reddit account changes.